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Retailer shows interest

Retailer shows interest

A two day regional red wine tasting initiated by the Barossa Grape and Wine Association (BGWA) has the potential to allow more Barossa labels to be sold in alcohol retailer, Dan Murphy’s.

BGWA hosted the retailer’s representatives where they tasted more than 120 wines across more than 30 Barossa labels.

A dinner held at Peter Lehmann Winery, Tanunda gave producers a chance to talk with the buyers, share the story behind their label and gain valuable feedback from the group.

Mr James March, BGWA CEO, said the initiative was a chance to showcase the region and assist wineries in getting their wine on the shelves.

For the full story, grab July 24 edition of The Leader.